Wednesday 9 March 2011


A Stourbridge business has launched a new service for motorists, giving visible access to its workshop area.

Stourbridge Volkswagen has quite literally removed its workshop and showroom walls enabling customers to accompany a technician as they inspect their vehicle.

The Dialogue Reception facility is encased in a glass frame, for customers’ safety, and provides added reassurance enabling clear access to view cars whilst on vehicle ramps.

Every vehicle that visits the Stourbridge Volkswagen site in Audnam receives a complimentary 34-point express visual check. Customers now have the opportunity to escort technician, Vince Baker, during this service providing a greater insight into the car’s condition and helping to build a strong relationship between the driver and technician.

The pilot service has cost £70,000 to install, and if successful, may be rolled out across the Volkswagen UK dealer network.

Nigel White, Finance Director of Trust Group UK, said: “We are delighted to be trialling this new concept for Volkswagen UK as we believe it is a service customers have wanted for some time.

“The new service brings complete transparency and certainly helps to strengthen customer confidence and trust in us as their local Volkswagen specialist.

“We invest thousands of pounds every year into Volkswagen technical training as well as on specialist diagnostic equipment. This new service is a great opportunity for us to demonstrate our expertise.”

Steve Bishop, service manager at Stourbridge Volkswagen, concluded: “We have already received a number of positive comments from customers who appreciate having Vince on hand to speak to about their motoring concerns.”

To take advantage of the new Dialogue Reception facility customers are requested to book their vehicles in for the Express Visual Check by calling 01384 397600.

Alternatively, customers can drop in to the retailer and ask for Steve Bishop, who will be happy to demonstrate the service.

For further information please contact Sue Foster on 01902 714957 or email

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