Friday 18 March 2011

Music minded football fans invited to choose trophy song


The Johnstone’s Paint Trophy is appealing for music minded supporters to hit the right note at the competition’s big final next month, by selecting its official soundtrack to welcome the two finalist teams.

The trophy is putting its finishing touches to its final preparations on April 3 and needs a show of ‘fan power’ to choose its track to welcome Carlisle United and Brentford onto the hallowed turf.

Johnstone’s Paint Trophy’s sponsorship manager Teresa Hardwick said the task of picking a contemporary ‘fanfare’ to whip up the pre-match atmosphere was extremely important.

She said the trophy always explored new ways to engage with fans, which is why this novel initiative was so appealing.

“The fans know better than anyone what songs are best to create a magic atmosphere, so it made perfect sense to let them choose the track.

“We are always looking at ways to engage with supporters and we thought this was the perfect opportunity.

In 2010, Johnstone’s Paint plumped for The Prodigy’s Warrior Dance as Southampton and Carlisle United made their entrances, while the more evocative Requiem for a Dream soundtrack was used in 2009, taken from The Lord of the Rings.

The anthem will be blasted around Wembley Stadium as the players make their eagerly anticipated entrance onto the pitch, before the national anthem is sung and the teams are introduced to special guests and dignitaries.

Fans will be asked to choose between the popular Chase and Status track entitled ‘Let You Go’ and Kasabian’s epic tune ‘Empire.’

Supporters can register their preference before March 25 by visiting the Johnstone’s Paint Trophy’s official twitter and facebook sites, with the song with the highest number of votes being played.

Teresa added: “Our overall aim is to get the goosebumps going for supporters just before kick-off. The fact that we’re engaging with the very same supporters during the process is even better.”

To follow the Johnstone’s Paint Trophy on twitter click on www.twitter.com/Johnstonespaint and on facebook, search for the Johnstone’s Paint Trophy’s 2010/11 company page.

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