Thursday 30 July 2009

CRICKET CLUB BOWLED OVER BY NEW SPONSORSHIP DEAL

A west London cricket club has been boosted by the renewal of a sponsorship deal with a local car retailer.

Shepherd’s Bush Colts junior teams will continue to be backed by Citygate Volkswagen on Victoria Road, South Ruislip for another season.

The club, with teams at under 9, 11, 13 and 15 levels, will use the financial injection to improve the clubhouse, changing rooms and pitch, and increase coaching.

Amongst the club’s coaching staff is current Middlesex fast bowler, Alan Richardson.

Imran Khan, the cricket club’s sponsorship officer, said: “Everyone associated with the club is delighted with this significant sponsorship deal and very grateful to Citygate Volkswagen for their continued support.

“Their sponsorship has proved invaluable since 2005 as it’s helped improve facilities and coaching for the youngsters.

“Thanks to Citygate we can encourage more youngsters in the area to take part in cricket, especially with the Ashes taking place at the moment.”

Chris Deefholts, brand manager at Citygate Volkswagen, said: “We had no hesitation in sponsoring the club for a fourth year as it provides the community with a great summer sport.

“Staff from Citygate will also be supporting the team from the sidelines and keeping our fingers crossed for a successful season.”

The Shepherd’s Bush Colts play in the Middlesex Junior League with home games at Bromyard Avenue, East Acton.

If you are interested in this story please contact Richard Knowles on 01902 714 957 or email richard@connect-group.com

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