Friday, 29 May 2009


Tens of thousands of people will have their appetites well and truly whetted tomorrow (SUNDAY 31) when a fun and fruity world record attempt takes place in Cheshire.

HiQ, official sponsors of the motor racing series, are trying to raise as much money as possible for Breast Cancer Care and have come up with the idea of creating the world’s biggest ‘strawberry tea’ at Oulton Park race track.

Up to 35,000 people are expected to flock to the race circuit as the British Touring Car Championship comes to town and official sponsors HiQ want to create a mouth watering day to remember.

The idea is an extension of the already successful strawberry tea initiative that is hugely popular for Breast Cancer Care.

And the charity will declare the fundraising feast as the biggest ever seen in their history, as around £10,000 is expected to be raised.

HiQ’s marketing manager Geraldine McGovern urged as many people to get to Oulton Park to help the company in its bid to become the cream of the crop.

She said: “Breast Cancer Care inform us that this would be the biggest strawberry tea event that has ever been launched, and we believe it will be the world’s biggest.

“We will be ordering in thousands of pieces of fruit, so we want to hit the five figure mark for the charity as everyone purchases a bowl of strawberries and cream from us.”

Breast Cancer Care director of fundraising Murray Lindo said: “A Strawberry Tea can be whatever you want it to be – a picnic, afternoon tea, a cake sale or your work tea-break with a strawberry twist. HiQ have taken the idea to a whole new level and we are so grateful with their efforts for Oulton Park.
“What’s important is that it’s a chance for people to have fun and raise money to help people affected by breast cancer. This objective will certainly be achieved at Oulton Park and we hope that everyone has a sweet tooth and joins us for a tasty day of fun.”

For more information about HiQ’s strawberry tea initiative please click on


For more information please contact Ben Smallman on 01902 714957 or email

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