Tuesday 2 November 2010

HiQ offering free fuel to motorists

The HiQ fast fit network is preparing to give away thousands of pounds worth of free petrol to motorists across the UK, it was revealed.

In an exclusive giveaway – in conjunction with Goodyear – drivers who purchase an environmentally friendly EfficientGrip tyre online will receive a £10 fuel voucher to be used at their nearest Sainsbury station.

In addition, they can receive £20, £30 and £40 if they kit their cars out with two, three or four EfficientGrip tyres online.

The huge incentive has been set-up to coincide with Goodyear’s high profile launch of its award winning tyre, which will feature free fuel giveaways at five unnamed petrol stations across England in the coming weeks - including free fuel in Gateshead today. (2nd)

HiQ’s marketing manager Geraldine McGovern said: “We are delighted to be able to offer this incentive to motorists, which we hope will make a difference to them when filling up their next tank.

“The giveaway ties in nicely with the EfficientGrip launch, as the tyre also offers vast savings over a period of time, courtesy of its FuelSaving Technology.

“We are delighted to stock the product and thoroughly endorse it across the HiQ fast fit network.”

“The EfficientGrip boasts great handling and braking qualities, while providing excellent mileage and reduced fuel consumption due to its outstanding rolling resistance.”

Goodyear’s brand manager Michelle Fisher said: “Once fitted, our EfficientGrip tyres could be saving motorists as much as 1 litre of fuel in every tank – this is because the tyre uses a new generation of tread compound, which reduces the amount of energy needed to make the tyre roll.

“This lower rolling resistance causes a lower rate of fuel consumption, reducing the CO2 emissions a car emits.”

To purchase an EffiicentGrip tyre from HiQ online and earn a free fuel voucher, click on www.hiqonline.co.uk

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