LTI VEHICLES APPOINTS NEW DEALER

LTI Vehicles has appointed The International Taxi Company Limited as the official distributor of the world famous London Taxi in Egypt.

The London Taxi is still the worlds only purpose-built taxi and can not only seat up to five passengers but has accessibility features to suit everyone’s needs. This iconic vehicle will soon be seen on the streets of Cairo where passengers and drivers can enjoy the benefits of the specially designed vehicle.

Orders have already been taken as The International Taxi Company Limited has reported unprecedented interest by Egyptian drivers and businesses wanting to benefit from owning one of the unique purpose built taxis.

It is hoped that hundreds of the instantly recognisable vehicles will be seen on the streets of Cairo as the soon to be launched London Taxi Service plays a major role in the development of the country’s transport and taxi services.

Matthew Cheyne, International Market Development Director for LTI Vehicles, said: “Many international businesses, drivers and passenger groups have been quick to realise the benefits that a purpose-built taxi and a professional taxi service can deliver. As we look to spread the success of the London Taxi, The International Taxi Company Limited is a welcome addition to our rapidly expanding global network.”

To find out more about LTI Vehicles email info@londontaxis.co.uk or visit www.lti.co.uk.

ENDS

Photo caption: from left to right, Mohamed Abou Ghaly (Vice Chairman and Chief Executive Officer, Media Motion), Maher Abou Ghaly (Chairman, Abou Ghaly Motors), John Russell (Chief Executive, Manganese Bronze Holdings), Seif Coutry (Chairman, Media Motion), Ihab Gohar (Co-Managing Director, Mediair-Carat), Matthew Cheyne (International Market Development Director, The London Taxi Company) and Ahmed Agiez (Business Development Director, Abou Ghaly Motors).

News release issued on behalf of LTI Vehicles by Connect PR. For further information call Lee Southen on +44 (0)1902 714957 or email lee@connect-group.com.

SHOWGOERS TO BE FIRST IN THE COUNTRY TO SEE THE NEW

Motoring enthusiasts going to the Royal County of Berkshire Show will have the honour of being the first people in the country to see the eagerly anticipated new Volkswagen Polo, a month ahead of its official launch.

The latest model is being unveiled at the show by Newbury’s Volkswagen retailer Ridgeway at an exhibition of the entire Volkswagen range, including the iconic Golf and Beetle, sporty Scirocco and 4x4s Tiguan and Touareg.

The 5 door 1.2 Moda Polo in Deep Black Pearl will be available for show visitors to look at inside and out and arrange test drives with Ridgeway when the model goes on sale in October.

Ridgeway Volkswagen’s brand manager, Simon Smith, said: “It is a huge honour to be the first retailer in the country to unveil the new Polo and an exciting opportunity for the people of Berkshire.

“Fans of Polo will not be disappointed; the latest model has a stylish new look and is the most technically advanced version yet, but it remains true to the brand’s core values of safety, reliability, quality and value for money.”

Despite the increase in size, the new Polo is lighter than the model it replaces and offers improved fuel economy and emissions.

The fifth generation Polo goes on sale on the 16th October. To mark its launch Ridgeway will also be hosting the ‘Timeless Polo Film Festival’ to celebrate the classic look of Polo. Local people will be asked to vote on their favourite film and the winner will be shown at a free viewing at a nearby cinema.

For the full range of new Volkswagens and a large range of approved used Volkswagens visit Ridgeway Newbury on Newbury Motor Park, The Triangle, Newbury. For more information call 0844 846 2128.

Issued on behalf of Ridgeway Volkswagen by Connect PR. For more information contact Natasha Brown on 01902 714957 or email natasha@connect-group.com

LONDON TAXI HAS ARABIAN APPEAL

Saudi Arabia is the first country to welcome a London Taxi, built in Shanghai, to its streets.

Ordered by LTI Vehicles’ distributor for the Kingdom, Urja Holdings, ten of the purpose-built vehicles will operate as the London Taxi Service from the Four Seasons hotel.

LTI’s international aftersales co-ordinator, Rob Watson, was on hand to officially present the vehicles and train staff to the same professional standard as demonstrated by drivers on the roads of London and the rest of the UK.

“Initial reaction to the London Taxi has been great,” said Matthew Cheyne, International Market Development Director for LTI Vehicles. “It’s made such an impression that Urja Holdings has ordered a further 28 vehicles for operation in Saudi Arabia.

“We’re delighted with how our joint venture with Shanghai LTI is quickly transforming the London Taxi into a global product. Other markets in the Middle East and Europe are looking to launch a service just like the one we’ve established and we are always looking for partners to share in our success.”

To find out more about LTI Vehicles email info@londontaxis.co.uk or visit www.lti.co.uk.

ENDS

News release issued on behalf of LTI Vehicles by Connect PR. For further information call Lee Southen on +44 (0)1902 714957 or email lee@connect-group.com.

HiQ treading a path to eliminate illegal tyres

If you’re driving on illegal tyres, then HiQ, the nationwide fast fit network, has come up with three hard hitting reasons to take immediate action.

HiQ’s 1-2-3 campaign is about to grab the headlines as the network treads a path to eliminate illegal tyre usage across the UK.

For some drivers, highlighting the danger of bare, worn tyres is not enough. Some tangible reasons to regularly check tread depths and replace where necessary is needed.

This is why HiQ, the nationwide fast fit network, has come up with a no-nonsense, three pronged approach to tyre safety in a bid to rid the roads of an unnecessary danger.

1. One worn or defective tyre could cost you £2,5001
2. Worn tyres add two lengths to your stopping distance at 50mph in wet conditions2
3. Each tyre with a tread depth less than 1.6mm could add 3 penalty points to your licence1

HiQ British Touring Car Championship stars Fabrizio Giovanardi and Andrew Jordan (pictured)are backing HiQ’s campaign, which is being launched this month and will coincide with free tyre safety checks at all of its 140 centres.

Marketing manager Geraldine McGovern explained: “We wanted to generate some hard hitting messages that motorists will take note of.

“The prospect of penalty points to your licence, let alone the cost implications and safety element, is particularly strong and a fact that we hope will resonate with a number of people.

“The aim of this campaign is more than just getting people to change illegal tyres. We want it to have far more longevity than that, with messages that will stay with drivers for a long, long time.”

To supplement the campaign, every HiQ centre will be offering free tyre safety checks for the rest of the year.

Recent research suggests that up to 3.5 million motorists in the UK are driving on illegal tyres3, which further supports HiQ’s case that a worrying ignorance exists amongst drivers when it comes to road safety.

To make the most of HiQ’s free tyre safety checks, please click on www.hiqonline.co.uk/123 for your nearest centre.

Notes to Editors:
1 The penalties for having illegal tyres are currently a fine of up to £2,500 and 3 penalty points per tyre. This relates to the law as defined in Regulation 27 of the Road Vehicle (Construction and Use) Regulations 1986.
2 Stopping distances: Tests carried out by the Motor Industry Research Association (MIRA) involving four different vehicles travelling on wet roads on four different tread depths. At 50 mph on 3mm tread depth stopping distance = 31.7 m. On 1.6 mm tread depth stopping distance was increased 39.5 metres.
3 Source: National Tyre Distributors Association figures show that of nearly 60,000 cars checked, 7,000 were being driven on at least one illegal tyre. The findings suggest that as many as 3.6 million cars in the UK could also be running on illegal tyres, if the figures were extrapolated across the population. (http://www.tyresafe.org/news-and-events/detail/drivers-risk-death-by-driving-on-illegal-tyres/)

HiQ seeking a pink grid girl!

HiQ is urging British Touring Car Championship fans to get their cameras at the ready, strike a pose, and stand a chance of becoming the HiQ’s official Pink Grid Girl alongside Tom Chilton!

The official sponsor of Britain’s premier motor racing series is upping the pace of its charity partnership with Breast Cancer Care, and is looking for a new pink presence at Brands Hatch on October 4.

And with Tom Chilton not having a grid girl for the final race of the season and dying his own hair pink for the race, HiQ thought it would be perfect to team up with the speedster in an attempt to add another splash of colour.

HiQ is appealing for ladies to email pictures of themselves, clad in pink, with fans being asked to vote for their favourite online.

A total of 10 will be shortlisted and fans will then be asked to vote for HiQ’s official Pink Grid Girl on http://www.hiqonline.co.uk/gridgirl.

The idea to find HiQ’s official Pink Grid Girl was created with Tom to coincide with a huge attempt to get everyone to wear pink at Brands Hatch, to raise as much money for Breast Cancer Care as possible.

Whoever is voted as HiQ’s official grid girl for Brands Hatch will also get the chance to have dinner with Tom Chilton and ask him questions about his racing career and hopes for the future.

HiQ’s marketing manager Geraldine McGovern said: “The winner will enjoy a day at Brands Hatch with us, while helping to generate some awareness about Breast Cancer Care in the process. They will be part of a really special day and we hope as many people enter as possible.”

Tom Chilton added: “The work HiQ is doing with Breast Cancer Care has been fantastic and I was only too happy to get involved. We all hope that Brands Hatch will be a spectacular event and this is another nice idea to generate awareness.”

HiQ will also be appealing to all BTCC fans at Brands Hatch to wear an item of pink on race day, in an attempt to create a carnival of colour to celebrate HiQ’s partnership with Breast Cancer Care.

Anyone interested in becoming HiQ’s official Pink Grid Girl for Brands Hatch should email pinkgirl@hiqmarketing.net leaving their contact details.

A gallery of the shortlisted 10 entries will be on http://www.hiqonline.co.uk/gridgirl to vote for from September 7 to September 21.

WELCOME TO THE WORLD OF UNI SUPER INK

A new microsite that delves into the heroic world of uni Super Ink has been launched by Mitsubishi Pencil Co. UK.

www.unisuperpens.co.uk reveals a range of writing instruments that draw strength from the incredible powers that make up the unique pigment ink.

Visitors will be able to learn about the many benefits of uni Super Ink including its incredible drying ability, vivid colours that radiate, super speed, prevailing security and fade resistant ink to ensure the art of handwriting will always remain alive.

Stuart Barker, marketing manager for Mitsubishi Pencil Co. UK, said: “uni Super Ink has rapidly proven to be a global phenomenon amongst pen enthusiasts. As a result, we wanted to create a site that shared in its wonderful world.

“Users will find videos, blogs and tweets at their fingertips as well as individual product pages on each of our super pens. Parents and children will also find our back to school survival guides of particular interest as they prepare to start a new school term.”

To find out more about Mitsubishi Pencil Co. visit www.uniball.co.uk or the newly launched www.unisuperpens.co.uk.

ENDS

Issued on behalf of Mitsubishi Pencil Co. by Connect PR

For further information, please contact: Lee Southen on 01902 714957 or email lee@connect-group.com.

TITLE WITHIN SIGHT FOR GLEW

Phil Glew took a giant step towards the 2009 ELF Renault Clio Cup championship with a near flawless performance last weekend at Silverstone.

The 24-year-old claimed first and second place finishes in his WD-40 and 3-IN-ONE professional sponsored Clio to give him an almost unassailable championship lead.

Nearest rival Alex MacDowall took a third place in the first race but was forced to retire from the second race, thus handing Glew a 111 point advantage.

In race one Glew started on pole but settled for second place as he allowed Dave Newsham to pass and safely collect important championship points.

Glew started second in race two but a multi car pile-up led to the safety car leading the race for four laps.

After the safety car laps, Glew passed Tom Carnaby for the lead and finished a comfortable three seconds ahead of the field.

MacDowall’s retirement on lap five gave Glew that further boost as he looks to win the championship in the next round at Rockingham.

He’s now racked up an impressive eight wins and a further six podiums from 16 races, proof of his dominance in the championship.

Glew commented: “I’m obviously delighted with the weekend results and feel like I have one and a half hands on the trophy.

“I was consistent in my lap times all weekend, but know I need to continue pushing and hope to win the championship at Rockingham later in September.

“I’d like to thank the continued support of fans and the team, but particularly my sponsors WD-40 and 3-IN-ONE professional, without which this championship challenge wouldn’t be possible.”

Rounds 17 & 18 of the ELF Renault Clio Cup take place at Rockingham Circuit on 19th & 20th September.

Glew is offering one fan the chance to experience life inside his Clio track car. Just go to www.3-in-one.co.uk/index.php/competition