AMTICO INTERNATIONAL HITS THE DANCE FLOOR

Nightclub and bar operator, Brook Leisure, has substituted its traditional wood flooring in favour for vinyl in a move to improve the venues longevity without sacrificing its stylish interiors.

The Barnsley based chain, which manages over 20 bars and clubs across the region, turned to Amtico International for its latest refurbishment projects.

The late night operator provides revellers with Cuban themed bars based on the street parties of Havana, aptly named Che Bar after the legendary Che Guevara. Its CoCo nightclubs, with capacities of up to 1,200, offers a more sophisticated and stylish environment for clubbers.

Durability, low maintenance and cost were key factors in the decision to switch from its traditional wooden flooring as Brook Leisure’s Design Manager, Glyn Dyer, explains.

He said: “Our venues have to withstand a high footfall and therefore we operate an approximate seven year refurbishment programme for each of the sites to ensure the standards are maintained.

“Previously we have used real timber to create the desired warm look but the wear and tear is really not good. Spillages and heeled shoes result in the floor looking scratched and dull with warping and black marks emerging from areas not able to dry out well enough. An annoyance for the cleaners, club managers and ultimately the company’s reputation.

“The Spacia range from Amtico International was very comprehensive, its extensive wood range captures the characteristics of natural wood but unlike the real thing doesn’t dent, fade or warp over time creating a spectacular finish night after night.”

The unique multi performance system delivers unrivalled durability and unbeatable appearance retention. Its urethane surface provides a toughened and scuff resistance surface while its performance layers are impregnated with ceramic for improved slip resistance, all crucial for the leisure industry.

The warm tones of Antique Oak, Walnut Chocolate and Ebony Wood clearly define the separate areas of the club, “The Spacia range inspired us to be more creative than before, creating a stunning appearance which we then enhanced with lighting.” added Glyn.

The sparkling metallic effect of Urban Metal Frost from the Amtico collection was chosen for the dance floors in the CoCo venues. Strategically positioned lights created an impressive reflective effect for dancers.

Approximately 1500 square meters of Amtico flooring was used across the three clubs in Bradford, Barnsley and Blackpool. “We aim to complete our refurbishments within six to eight weeks as a closed club is not good for business. The speed of installation over our previous timber flooring enforced our decision to choose Amtico.

“We worked with Amtico installers AAG Investments Ltd for the Barnsley and Blackpool sites and Contract Floors UK Ltd in Bradford. Both companies were recommended by Amtico International, their swift installation comfortably fitted into our schedule and we couldn’t fault their craftsmanship or service.”

Each venue has seen a reduction in its maintenance costs. “The flooring not only looks good but is easy to maintain. Cleaning is faster and simple and unlike natural floors we don’t have to sand or re-varnish to revive its beauty. The floor is looking just as good today as the day it was installed.”

“Our first experience with Amtico International has been very positive and we would certainty consider using their products again for our future refurbishments. Their extensive portfolio of flooring has inspired us to develop even more stunning new looks.”

Sian Lewis, UK Marketing Manager at Amtico International, said: “We are delighted to be working with Brook Leisure. Our versatile range has the highest levels of durability and performance making it ideal for the hospitality and leisure industry.”

Amtico International has 40 years’ experience in designing, engineering and manufacturing some of the most innovative and resilient flooring products in the world. The company delivers flooring solutions to industry and business as well as domestic environments.

For further information, please contact Sue Foster on 01902 714957 or email suefoster@connect-group.com.