Essex business prepares for fun in the snow

A Chelmsford business is preparing for the impending winter snow by offering thrill seekers an alternative to the traditional sledges.

As the cold weather starts to grip the country Inchcape Volkswagen has fifty sledges in the shape of the iconic Beetle car.

Each sledge comes decorated with livery from the famous Volkswagen Beetle, Herbie.
Darren Thompson, Inchcape Volkswagen’s brand manager, said: “In recent years the amount of snow has increased and people are quick to take advantage of the white stuff.

“But many people can miss out on fun as demand for sledges often outstrips available stock.
“We’re hoping to provide another outlet for people to have fun on the snow, but using a unique sledge.”

The sledges are now available from Inchcape Volkswagen on Westway and come with a free t-shirt for every sledge sold.