Wednesday 11 November 2009


A South Wales car retailer has extended its support of the Liberty Stadium, home of Swansea City Football and the Ospreys RFU, by becoming the Premier Club’s Partner in an ongoing relationship.

Sinclair Group, the Volkswagen, Audi, Mercedes, Smart and Skoda retailer, launched its partnership on Saturday (7th November) at the local derby between The Swans and Cardiff City, where Swansea emerged with a 3-2 win.

Wales’ largest Motor Group has been involved with the Premier Club since it’s inception in 2005, however, this recent collaboration is stronger than ever before helping to further support all levels and abilities that play and train within the stadium

Speaking of the new Premier Club sponsorship Paulo Sousa, Swansea City Football Manager said: “The Premier Club is really pleased to have Sinclair Group on board and looks forward to a long and mutually beneficial relationship with them.

“Support from local businesses is vital for the future sustainability of the stadium and in continuing to develop talent from the ‘minis’ through to senior levels.”

Clive Williams, Sinclair's group operations manager added: “We are delighted to be working with the Premier Club at the Liberty Stadium. It delivers a fantastic service to the local community, providing a positive team ethic for all levels and ages in the area.

“Everyone within our Group is looking forward to developing our relationship with the Premier Club and it’s members, which currently stands at almost 500 local businesses’.”

The Sinclair Group is a family owned company which was established in 1945 and has become one of the largest and most successful motor groups across the UK. The Group supplies new and approved used Volkswagen, Audi, Mercedes-Benz, Skoda, Smart and Commercial Vehicles in addition to its car hire, servicing, body shop and independent contract hire facilities.

Picture Caption: The launch of the Sinclair sponsorship. Left to right; Clive Williams, Sinclair Volkswagen Operations Manager, Paulo Sousa, Swansea City FC Coach/Manager, Catherine Beer, Premier Club Manager, Paul Thorburn, ex Welsh Rugby captain and Andrew Edwards, Group Sales Manager, Sinclair Mercedes-Benz.

For more information contact Sue Foster on 01902 714957 or

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