Thursday 21 April 2011


Wednesbury workers this week stepped up to the oche to throw some arrows with World number three darts player James Wade to help a local charitable cause.

Sales people from MSC/J&L on Pacific Avenue in Wednesbury took a break from normal day to day business to play darts with current Premier League darts player, James Wade, at their head office on Wednesday.

WD-40 Multi-Use product, one of James Wade’s main sponsors, invited him to the industrial supplier to meet the team and challenge them to an exciting darts competition.
Staff at the site played James Wade in a 9-darts competition and key staff were thanked by WD-40 Company for their excellent sales figures across their newly launched Blue Works brand, with gift vouchers as a reward for their hard work.

James‘s appearance will also benefit a worthwhile cause. A professional dart board has been donated and signed by the world number three and presented to staff at MSC/J&L, who have chosen to raffle it, in house, to raise money for a local boy suffering with a terminal illness.

WD-40 Brand manager, Amy Long, said: “It is fantastic we could brighten up the day for staff at MSC/J&L by bringing James Wade to Wednesbury.

“It is great to also be able to work with James in support of a very worthwhile charitable cause and we really hope the dart board raises lots of money.”

Nadine Taylor, marketing communications supervisor for MSC/J&L added: “Having James with us for the afternoon was a great way to boost staff morale whilst creating a bit of fun.

“We appreciate WD-40 Company’s help in bringing him in to town and hope we managed to make a decent game of it with some of the darts we threw!”

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